Tuesday, January 15, 2008

Entering the ECM disney world...

AIIM says: Enterprise Content Management (ECM) is the technologies used to capture, manage, store, preserve, and deliver content and documents related to organizational processes. ECM tools and strategies allow the management of an organization's unstructured information, wherever that information exists.

Where there is data, there there is ECM. It's as broad as that. If you're working in an industry in which communication to and from the customer is key, and if you serve more than, say 10,000 customers, you're employing some ECM solution or the other without your knowledge. In almost all of the Fortune 500 companies in today's world, there must be at least one ECM vendor that helps to digitize content, store it, manage it and retrieve it.
We're no longer in a world where we can manually index, sort and search documents and photos, etc. Automation is key, and that is what ECM is all about.

ECM is a separate industry by itself, led by players like IBM FileNet, ASG, Microsoft, Adobe, etc. There are at least 20 different segments in the ECM industry, and each player competes in its own segment. Each large organization (mostly in Insurance, Healthcare, and other Financial Services, which are document-driven), employs various pieces of these ECM technologies, as per their need and investment abilities. Remember, IT is a cost-center in these industries.

More to come on the various pieces/segments of the ECM industry. Stay tuned!



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